When Carrie criticised Jack Berger in Sex and The City, season six, for giving his novel's leading lady a hair scrunchie, she was talking for all of us. What sophisticated New York woman would run around town in a scrunchie? Of course, Jack later broke up with Carrie on a post-it note, begging the question – was the scrunchie to blame?
Perhaps Mr Berger was actually ahead of his time, because this season it's all about the scrunchie. Hip young things are wearing them, 80s-style in side-ponytails, or high on the head for a retro, aerobics-instructor vibe. It's a look that's mainly come from the streets – you can't move in Brick Lane on a Sunday without seeing lycra-wearing girls with scrunchies, either in their hair, or around their wrists.
It's a playfully, tongue-in-cheek trend that relies on mixing the demure with the trashy. For some tips just read more
Wear a red velvet scrunchie from your local chemist (they're so cheap too, £2 at most) with natural, dewy skin and just a touch of black eyeliner. Or go for an edgy, trashy look by matching your print scrunchie – Boots do some hilarious ones – with bright, yellow nail varnish from Nails Inc,(£9.50). Add some coral makeup, like a cream blush and you're hot to trot. Becca Lip and Cheek creme, in petal, (£22), is a pale coral that looks on-trend, but still pretty.
Keep hair messy and textured, like Pat Benatar in the Love is a Battlefield video. Remember 13 Going On 30? Try the Kevin Murphy Anti-Gravity texturiser, (£11.99). Simply apply to wet hair and blow dry. For extra oomph dry your hair upside down, lifting with your fingers from the roots.
Not for the fainthearted, I admit. But for an irreverent style, it's bang on-trend. Get ready for some reactions though - fashion is a battlefield. No promises, no demands. Just a little fun...














hahaha it was only a matter of time -- 80s and early 90s are really coming back hard! i keep having my boyfriend grow out his stache cause i'm convinced that they are coming back too! but seriously neon, leggings, skater cuts (more on girls this time around though), AND scrunchies